The highly anticipated Mysterious Le Dîner en Blanc returns to Atlanta for its third year captivating the city for one night. Apothic White Wine, the white wine with darker motives will reprise its coveted role as the official wine partner for the 2016 Le Dîner en Blanc, captioned the world’s largest global pop-up dinner parties. The unique series of outdoor picnics featuring white-clad diners, waving napkins, music and pageantry concludes later this Fall. Apothic White and Le Diner en Blanc will have visited more than 20 cities and delighted over 40,000 guest.
This years secret gathering of thousands all adorned in white will take place on Saturday, September 1o at a secret location that will only be disclosed on the day of the event. This amazing event originated in France as a prestigious gathering of Francois Pasquier almost 30 years ago and has since today expanded to over 60 cities worldwide.
Apothic, a crisp, refreshing white blend with bright floral notes and vibrant flavors of peach and apricot, definitely combines Old World mystery with a sophisticated modern twist.
Apothic is a natural partner for the sophisticated and unique event that is a mixture of spontaneous picnic and part mystery tour. From piers to beaches, from public squares to civic monuments, Apothic and Le Dîner en Blanc continue take guests to places they could have never imagined they could visit all while sharing that experience with thousands of in-the-know urban adventurers. The event secretly takes over civic landmarks and reveals these mysterious locations at the last minute. Then, white-clad revelers converge from across each city to arrive at the secret location at the same moment… guests bring their own food and may pre-order the delicious flavors of Apothic White and share with friends, often spending weeks designing menus to prepare sumptuous and creative repasts. .
Launched in Paris in 1988 by François Pasquier and a handful of friends, Le Dîner en Blanc has become a worldwide epicurean phenomenon. Dîner en Blanc – Paris now attracts over 10,000 people each year. What was a “friends and word-of-mouth only” event has grown into an international sensation celebrated on five continents. While the technology behind the event may have changed over the years, the principles fuelling this fantastic event have not: guests continue to gather at a secret location for the sole purpose of sharing a gourmet meal with good friends in one of their city’s most beautiful public spaces. Founded in 2012 and headquartered in Montreal, Canada, Dîner en Blanc International is responsible for developing this secret posh picnic in over 70 cities in more than 25 countries around the world.